|The Physical Object|
|Number of Pages||70|
|LC Control Number||2009341281|
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The Definitive Guide to Strategic Content Marketing brings together all these diverse perspectives, structuring them around useful key topics that provide insight into the multi-faceted nature of content marketing, weaving together different voices to present a balanced view of the subject. In order to make sure your strategic planning process is a success, it’s best to check out some tips from folks who’ve done it before. In fact, even if you have done it before, it’s still a good idea to review best practices from time to time just to identify areas where you could improve. A Summary of Best Practice Approaches in Strategic Planning Processes Introduction While Lou Gerstner, past Chairman and CEO of IBM, was orchestrating IBM’s turnaround in the s, he famously commented that it doesn’t matter what your strategy is, as long as you have one.1 Being clear about an organization’s strategic goalsFile Size: KB. (shelved 1 time as strategic-thinking) avg rating — 15, ratings — published Want to Read saving.